UC Irvine's Merage School Research on Strategic Innovation
Contribute Ideas to Innovation@Merage

Corporate open innovation – if it's so good why isn't everyone doing it?

Open innovation is a concept that has gained widespread interest and has proven successful in many situations and yet many companies have failed to adopt this approach to innovation.  In this article you'll learn about how open innovation works, the common reasons companies shy away from this approach, and why it's essential for 21st century success.

Source: David Simoes-Brown
Link: http://www.nesta.org.uk/informing/articles/corporate_open_innovation.aspx

Comments

No Comments