Abstract: The articles concludes that Management Innovation eXchange (MIX), a web-based open-innovation project has been designed as a platform for creative thinkers to surface their bold ideas. The article narrates the following top three winning stories from the MIX’s first-ever management-innovation contest, which offers insights for management innovators everywhere -

•   Redefining leadership in public housing

•   Increasing trust at Microsoft

•   Taking the work out of filmmaking

This articles conclusion is that the organizations that foster innovation in their every activity and promote collaborative cultures for individuals inspired by noble goals can spontaneously sustain themselves and easily thrive in the future.

Published: McKinsey Quarterly, November 2010

Authors: Gary Hamel, and Polly LaBarre

Link: Management Innovation