Abstract: This article describes how global companies have adopted a new
process called knowledge brokering in which executives are actively seeking out
external ideas from people in a variety of industries and disciplines to
improve their core business processes and develop better solutions to their
organizational problems.
Based on a study reviewing the use of knowledge brokering by more than 50
teams at ten multinational companies, it was found that these teams were able
to devise innovative solutions to assigned projects twice as quickly as
possible by conventional techniques. It was also found that these teams adopted
the following similar path to projects in areas such as strategic planning, sales
and marketing, corporate social responsibility and HR.
1.
Analyze the problem space
2.
Evaluate brokering communities and choose experts
3.
Engage knowledge brokers to extract ideas
4.
Incorporate the new ideas into an implementation plan
for a new process.
The article’s conclusion is that companies can develop breakthrough process innovation
and better position themselves for a new networked world by efficiently using their
knowledge sources and combining outside insights into their core internal
business processes.
Published: McKinsey Quarterly, January 2010
Authors: Corey Billington and Rhoda Davidson
Link: Improve_Business_Processes