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By: Robert Brunner and Stewart Emory, FT Press (2009). If you know anyone in love with an iPhone, you may understand the feelings that Brunner and Emery describe. According to them, this fierce devotion extends past the product to the company, and enables...
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By C.K. Prahalad and M.S. Krishnan; McGraw Hill 2008 At the Merage School, we think of strategic innovation as a way to drive sustained growth, and we use collaboration, analytics and IT as tools. Four years after we formed this framework, Prahalad and...
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