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Rethinking Marketing

Abstract: In order to maintain a competitive advantage in various industries it is important for companies to shift strategies and structure across the organization to be customer centric. In the past, companies have focused on vastly dispersing information...

Posted Mar 30 2010, 11:18 PM | with no comments

Filed under: Strategy/Vision, Management Processes, Consumer Products, Organization/Staffing

P&G's Innovation Culture

Abstract: How we built a world-class organic growth engine by investing in people. Published: Autumn 2008 Authors: A.G. Lafley with Ram Charan Link: strategy+business

Posted Oct 23 2008, 10:22 PM | with 1 comment(s)

Filed under: Strategy/Vision, Leadership Style, Management Processes, People/Culture, Consumer Products, Retail/Wholesale, Organization/Staffing, Innovation