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Water, Water, Everywhere

Abstract: The LifeStraw looks simple. But it has the potential to save many lives. Mikkel Vestergaard Frandsen didn't set out to help millions of people get access to safe drinking water. At the age of 19, he dropped out of school and moved to Nigeria...

Posted Jul 07 2008, 08:27 PM | with 2 comment(s)

Filed under: Ideation, People/Culture, Consumer Products, Health Care

Finding the Right Job for Your Product

Abstract: “The way a company views its markets determines what it decides to produce, how it will take those products to market, who it believes its competitors to be, and how large it believes its market opportunities to be. Most companies segment along...

Posted Apr 29 2008, 07:38 AM | with no comments

Filed under: Ideation, Technology, Consumer Products, Manufacturing & Process, Retail/Wholesale, Health Care