| UC Irvine's Merage School Research on Strategic Innovation |
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All Tags » Measurement ( RSS)
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Abstract: The three main core functions that are utilized to provide a strong competitive advantage are marketing, R&D, and operations. This article explores the impact of marketing on the performance of an organization relative to R&D and operations...
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Abstract: Corporate culture is the strongest driver of radical innovation across nations according to a study published in the December issue of the Journal of Marketing. Authors Tellis, Prabul and Chandy found that an innovative culture consists of 3...
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Abstract: A recent McKinsey Global Survey shows that companies are satisfied, overall, with their use of metrics to assess innovation portfolios - though many findings suggest that they shouldn't be. The companies that get the highest returns from...
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Key Findings Shed Light on Environmental Psychology of the Workplace In today’s economy, it is more important than ever for businesses to gain the competitive edge. Constant fluctuations in unemployment, productivity, consumer confidence and other major...
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Abstract: How did Kodak survive the digital transformation of the photography business that used to represent 70% of their business? By focusing on growth and including accountability as part of its innovation framework. Published: May 14, 2008 Author...
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There's a moderately amusing McDonald's commercial where office workers bemoan the moribund state of the dollar until they realize how much they can buy with a buck on Mickey D's dollar menu. Source: CNN Money
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Measuring the Performance You Really Want By Jone L. Pearce Professor of Organization and Management There is no doubt about the importance of accountability, but accountability for what, exactly? The power of what is measured to drive performance is...
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How do you measure a companies ability to innovate? Historically companies have used number of patents filed to measure innovation but research suggests patent citations may be a better metric. Source: Jena McGregor Link: http://www.businessweek.com/innovate...
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A snapshot of 10 questions a CEO should ask about innovation effectiveness Source: Booz Allen Hamilton Link: http://www.leading-innovations.com/media/file/lic_04-big.gif
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Managers leading innovation initiatives need metrics to measure the effectiveness of their organization. In this reprint of an article from Chief Executive Magazine, the authors detail the most common measurement traps while providing ideas on how to...
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A survery conducted by BCG in 2006 gives an insight into what Business leaders from all around the world are thinking about Innovation. How effective has the road to innovation been? Source: BCG Link: http://www.bcg.com/publications/files/2006_Innovation_Survey_report...
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The risk of an innovation project in an organization is measurable. The concept of innovation portfolio, risk matrix and RWW are some of the effective ways to access the risk of an innovation project. Source: George S Day Link: Harvard Business Review;...
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A concept of testing the new product ideas and predicting the demands for the new product is presented in the article. The concept is called the Prediction Markets and it overcomes the shortcoming of survey and expert methods. Source: Teck-Hua Ho; Kay...
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This article provides a review of measurement conventions for the services sector and for investment in knowledge assets. It is widely argued that activity in modern-day economies is increasingly becoming concentrated in the services sector and in the...
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Measuring innovation on a single variable may not provide the correct measure. Therefore its effective to use a fixed with a variable measure i.e. the revenue from new products with the revenue from new platforms. This paper discusses how these measures...
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