http://merage.uci.edu/ResearchAndCenters/Beall/CommunityServer/blogs/innovation/archive/2009/04/15/why-we-make-mistakes.aspxBy: Joseph T. Hallinan; Broadway Books, 2009 Aside from having the cleverest (and most frustrating) cover in the history of publishing, Hallinan’s new book on the neuroscience of decision-making tells us a lot about why innovation is so hard to accomplishenCommunityServer 2007.1 (Build: 20917.1142)