The Center for Digital Transformation (formerly CRITO)    

Digital Marketing

Join other Alumni and Friends of the Center for Digital Transformation for the inaugural Idea Exchange:  Digital Marketing Roundtable.  The purpose of this group is to provide an open resource for you and your peers to advance their digital marketing knowledge and solve real business challenges — together.


Each quarterly session will include two powerful components:


•  A panel discussion or keynote speaker discussing new trends, ways of thinking or transformational market shifts

•  A roundtable discussion where you can share your digital marketing questions or challenges and get valuable advice from your peers.


We think this group will become a trusted network of peers working together toward our mutual success.  We'd love to have you join us.  Date and location information is located below.


Check back later for the 2013-2014 schedule of Idea Exchange: Digital Marketing events..



Past Idea Exchange: Digital Marketing


Wednesday, June 20, 2012

6:00 pm: Arrive and mingle

6:25 pm: Welcoming remarks (Ryan Malone, Co-Chair)

6:30 pm: Center for Digital Transformation update (Vijay Gurbaxani)

6:40 pm: Discussion Panelists

                  -Bryan Elliott, Founder of LinkedOC and Exec Producer of Behind the Brand TV Show

                 -Lynn Hemans, Director Industry & Competitive Insights at Taco Bell

                 -Krista Neuhaus, Digital Marketing Manager, Barbie at Mattel

                  Moderated by Martin Giles, Tech Columnist at The Economist

 7:20 pm: Roundtable Discussion (All) - Ask Your Digital Marketing Questions

7:55 pm: Closing remarks (Kumar Mangalick, Co-Chair)

8:00 pm: Open Networking