The Center for Digital Transformation (formerly CRITO)    

Research Affiliates

Christine Beckman

social networks and strategic decisionmaking; organizational

learning and change; emotion;technology and work

 Bill Maurer

anthropology of law; globalization;anthropology of money and

finance; gender and kinsh

Michael Carey

database management systems, data intensive computing,

information integration, middleware, distributed systems,

and computer system performance evaluation


Bonnie Nardi

user interface design, collaborative work, computer-mediated

communication, and theoretical approaches to technology

design and evaluation


Vidyanand Choudhary

economics of information systems and emerging

technologies; pricing strategyfor software products; price

discrimination and segmentation

Melissa Mazmanian

communication technologies within organizational

contexts, individual experience and social dynamics with

wireless modes of communication

Sanjeev Dewan

value of information technology investments;information

technology in financial markets;electronic commerce


Gary Olson

interactive & collaborative technology; human-computer

interaction; computer supported cooperative work

 Paul Feldstein

economics of healthcare; health plan performance;

health-care plan choice

Judith Olson

interactive & collaborative technology; human-computer

interaction; computer supported cooperative work

Mary Gilly

service quality; customer service; internal

marketing; cross-cultural service encounters

Jui Ramaprasad

impact and drivers of user-generated content;

online communities; social networks; diffusion of information; digital media

Vijay Gurbaxani

IT and innovation; strategic sourcing of IT-enabled

services; value of IT investments;economics of

information systems

Shivendu Shivendu

economics of information systems; digital goods

supply chain; forecasting and analytical modeling


Mimi Ito

anthropology of technology use; children and youth's

changing relationships to media and communications


Padhraic Smyth

data mining; applied statistics; machine learning

and information theory

Ramesh Jain

computer vision; multimedia information retrieval;

experiential environment


John Turner

media management, applied optimization, revenue

management, problems at the interface of operations

and marketing

Alfred Kobsa

human-computer interaction; personalization,

privacy; information visualization; expert finders


Alladi Venkatesh

community-based technologies (home informatics

and networking; youth and new media; consumers

and electronic environments); cross-cultural research


Gloria Mark

Computer-supported cooperative work; virtual collaboration;

groupware design and collaborative virtual environments


Mingdi Xin

Software-as-a-Service adoption; IT sourcing strategies;

software and service pricing; IT service contracts