Luyi Gui

Luyi Gui

Assistant Professor

SB2 333



PhD in Operations Research,Georgia Institute of Technology
BS in Mathematics, Zhejiang University

Research Interest

Applications of optimization and game theory to collaboration and coordination activities in service operations and supply chains.

Sustainable/Environmental operations, product take-back policies and economics

Network economics, resource pricing and allocation

Luyi Gui joined the Paul Merage School of Business in 2013 as an assistant professor of Operations and Decisions Technologies. She received her PhD in Operations Research from the School of Industrial and Systems Engineering at Georgia Tech. She received a BS degree in Mathematics from Zhejiang University in Hangzhou, China. 

Her research interests lie at the intersection of operations research/operations management and game theory, and focus on studying collaboration and coordination activities in practical contexts. Her current work addresses the problem of managing decentralized network systems with resource or cost sharing, and focuses on two applications: (i) efficient and effective implementation of product take-back regulation, and (ii) coordination of capacity sharing in business alliances via market-based mechanism design. She was the recipient of the 2012 Blanchard Scholarship Award in honor of Ray Anderson for her research in sustainability. Her work was awarded an Honorable Mention in the Best Paper Competition in the INFORMS Section on Public Programs, Services and Needs in 2012.

Selected Publications, News & Honors

Journal Publications

  • Gui, L., Tang, C.S., Yin, S. (2017), Improving Micro-Retailer and Consumer Welfare in Developing Economies: Replenishment Strategies and Market Entries. Manufacturing & Service Operations Management. Forthcoming.
  • Gui, L., Atasu, A., Ergun, Ö. and Toktay, L. B. (2017), Design Incentives under Collective Extended Producer Responsibility: A Network Perspective. Management Science. Forthcoming.
  • Gui, L., Atasu, A., Ergun, Ö. and Toktay, L. B. (2016), Efficient Implementation of Collective Extended Producer Responsibility Legislation. Management Science, 62(4), 1098-1123.
  • Ergun, Ö., Gui, L., Heier Stamm, J. L., Keskinocak, P. and Swann, J. (2014), Improving Humanitarian Operations through Technology-Enabled Collaboration. Production and Operations Management, 23: 1002–1014.
  • Gui, L., Atasu, A., Ergun, Ö. and Toktay, L. B. (2013), Implementing Extended Producer Responsibility Legislation. Journal of Industrial Ecology, 17: 262–276.


  • Paul Kleindorfer Award in Sustainability. POMS. 2019
  • Outstanding Service as a Reviewer Award for the POM Journal. 2019
  • M&SOM Meritorious Service Award. 2018
  • Junior Faculty Research Award, Paul Merage School of Business. UC Irvine. 2018
  • Council on Research, Computing & Library Resources (CORCLR) Award, UC Irvine. 2018, 2017, 2016, 2015.
  • UCI ADVANCE Career Development Award, UCI ADVANCE Program. 2016
  • Blanchard Scholarship Award in Sustainability (in honor of Ray Anderson), Georgia Chamber of Commerce/Rotary Club. 2012.
  • Honorable Mention for the Best Paper Award, INFORMS Section on Public Programs, Services and Needs. 2012